Press
Release May 2008
"Adornment for Tennis Lovers"
"JewelryAsArt", is the new tennis-inspired designer
jewelry line offered exclusively by Tennis Affinity (TA).
The TA collection offers necklaces, bracelets, pins and bag
accessory/key chains created with crystal and glass beads,
artisan wire work and pewter tennis charms. "My goal
is to design wearable art pieces that are eclectic and interesting,
yet affordable." said Jan Ebling, designer for the Tennis
Affinity collection. Sandy Sanders, Tennis Affinity President
said as with other Tennis Affinity products… she hopes
to offer something for individuals, not the masses. Each jewelry
piece is hand crafted with uniqueness in mind.
Ebling uses a variety of "Desert Glass"
interpretations for an interesting, colorful element in the
necklaces and pins. "Desert Glass" is created using
a time-consuming technique to produce wonderful translucent
glass with a matte finish that comes in a wide selection of
colors and shapes. The iridescent and crystal beads along
with poke-a-dot lamp work beads give a new interpretation
to the words "tennis bracelet." The 'JewelryAsArt"
collection is viewable via the Tennis Affinity website along
with other tennis and gift related items. (http://www.tennisaffinity.com)
Photos available upon request
Release: May 12, 2008
Tennis Affinity (TA) strives to create and make available
unique tennis items along with interesting and creative content.
Tennis Affinity is a web based tennis business that was established
in 1999 to fill a void in the marketplace for greeting and
note cards for tennis enthusiast.
“Cards and Gifts with a Tennis Attitude” is the
TA slogan. The unique line of kid-inspired tennis cards were
created as the first card edition, along with a one-of-a-kind
Christmas card. Another exclusive product offered is the “Tennis
Lover” collection of notepad, magnet and companion pen.
Tennis Affinity continues to strive to create and develop
new products that are unique in the tennis market.
Tennis Affinity content also offers “tennis is life,”
league and tennis play related info and stories; tennis art,
includes fine art with a tennis attitude, watercolors, wood
carvings and exclusive prints from NY contemporary artist,
Mike Weinstein. Other content looks at the Green movement
with tennis ball recycling, tips for reusing tennis balls
and networking with others that want or need to find home
for tennis balls other than the landfills; contest and miscellaneous
tennis related information. The website url is: http://www.tennisaffinity.com.
Some products are also available at local tennis pro shops.
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